Custom packaging is important for brands because it provides a sense of uniqueness and originality. Let’s take small rigid boxes as an example; a conventional small rigid box will not be able to connect with your potential customers on a deeper level. At the same time, a custom small rigid box can work wonders for your brand. A custom small rigid box looks great and has an aesthetic appeal to it. The type of printing technique used can affect how the custom packaging & custom sleeves is perceived and how it attracts potential customers.  

The two widely used printing techniques are given below:

• Digital Printing Technique
• Offset Printing Technique

Digital Printing Technique For Small Rigid Boxes

Digital printing is a form of printing that was invented in the 1970s. It is a process in which the desired image is digitally processed before being transferred to a printing machine, typically an inkjet printer.

Offset Printing Technique For Small Rigid Packaging

Offset printing is a technique that was invented in 1887. Offset printing is typically used for producing high-quality commercial graphic prints and publications with good color reproduction because it produces such richer and deeper colors than other techniques such as digital or lithographic prints.

Comparing Offset versus Digital Printing Technique

Check out the following comparison between offset and digital printing techniques. This comparison will help you get a better understanding of these printing techniques, thus leading to choosing the most optimal choice for your small rigid packaging. 

Digital vs Offset Printing: Print Speed 

The digital method can vary vastly in print speed depending on how many colors are being used and the number of times an image is multiplied. The offset method will be faster in terms of print speed than the digital method, which will depend on how much ink coverage is needed and the number of colors being used. 

High-quality digital printing involves more manual labor at the printing stage, where the source file has to be converted into a bitmap before it can go out for printing. This leaves room for error in the form of color conversions. The offset method is an all-chemical process that can use CMYK settings to simulate different colors 

Digital vs Offset Printing: Materials 

Digital printing allows for a wider range of materials to be printed on. Some examples would be paper, plastic and metal. This makes it very versatile in its usage. Offset printing is limited to what types of substrates can take the heat involved with the process. Traditionally, the offset method used polymer plates which were not as widely available. Now, the digital method is cheaper. If you’re ordering from a small black rigid boxes wholesale supplier, both techniques can be used. However, other factors will have to be considered before making a final decision.

Digital vs Offset Printing: Image Resolution 

Each time a digital file is printed out, it reduces in resolution due to the fact that it has been converted into a bitmap file. The number of times this occurs will depend on how many colors and images you would like to reproduce on your small rigid boxes. Your image resolution will be determined by what kind of quality you need for the printing process. Offset printing has no limitations on image resolution as each element is printed out directly onto the final material. 

Digital vs Offset Printing: Customization 

Both methods allow for customization of different elements such as color, shape and size. Digital printing is more customizable in terms of small changes that are made to the design that cannot be done through the offset method. This is due to the fact that digital requires original artwork files while offset can use either 

1. A) a film copy of your artwork or 
2. B) previous plates with proper retouching for minor changes. 

Making changes to your artwork can be handled easily by the digital printing technique. However, if you’re using the offset printing technique for your small rigid packaging, these changes may disrupt your budget while affecting your turnaround time. 

Digital vs Offset: Sustainability 

As we have discussed, digital printing has a much higher carbon footprint than its counterpart due to all of the manual labor involved in the process. However, the offset method requires less effort and creates a much smaller impact. 

Digital vs Offset: Cost-Effectiveness 

When it comes to buying from a small rigid boxes wholesale supplier, you have to consider the cost before making a decision. For example, the Digital printing technique is cost-effective for small volume orders. On the other hand, the offset printing technique is cost-effective when high volume orders of small rigid boxes are involved. 

Color Models For Your Small Rigid Boxes

CMYK and PMS color models are two different methods of representing colors in the packaging industry. 

CMYK Color Model

It is comprised of Cyan, Magenta, Yellow, and Key (black). These four colors are used to create the required hues. CMYK color model is a great choice if you want varying hues printed on your small rigid boxes.  

PMS Color Model

Pantone Matching System is a spot-color system that uses premixed inks that are not mixed into other colors. PMS colors are used in the packaging industry. It has over a thousand distinct colors under its umbrella and relies on numbers to denote the colors. 

CMYK vs PMS Color Model

It is difficult to consistently recreate the same color over different printers when using the CMYK color model. However, you can easily recreate the same color consistently over different printers when you’re using the PMS color model. 

To Sum It All Up

Printing techniques and color models are important factors to consider when you’re ordering custom small rigid boxes. That’s why it is important to do your research and get a better understanding of these. You could, however, always reach out to Rigid Packaging Pro to speak with a packaging expert who can help you determine the best possible choice based on your particular needs. 

Are you looking for suitable packaging for your products? You must consider the nature of the products that you need to pack as there are different kinds of packaging options that you can avail. But to choose the best one, you need to carefully analyze the requirements of your products and brand. 

The packaging must complement the product in every way. It should suit the products’ nature. Also, the packaging box must be able to protect the contents from damage that can be caused due to external factors. In addition, the packaging should hold and grip the product securely and don’t let it fall or spill. Furthermore, another purpose that the packaging must fulfil is to display and present the products appealingly. These factors add to the value of the product and help promote it on different platforms. 

As various packaging materials are available in the market, you need to understand how they work and what purpose they serve. These materials are broadly classified into two main categories known as:

• Flexible packaging
• Rigid packaging. 

These two have distinct features and thus are suitable for different kinds of products. But how do you decide which packaging type is best for your products? To understand the difference and to know what purpose these materials serve, you need to understand the properties and differences of these materials. So here is the breakdown of the properties of the packaging types and their pros and cons. These will help you decide whether flexible packaging will suit your products or the rigid ones.

What Is Rigid Packaging?

These are sturdy boxes made of the thickest paper stock. The thickness starts from 2-3 mm, which is further wrapped with smooth and decorative paper that gives rigid boxes a sleek and smooth look.  Rigid boxes are the most robust ones, and you can enhance their durability by increasing the thickness of the sheets. You can specify the dimensions as per your product needs. Rigid boxes are common names as set-up boxes, premium packaging or gift boxes. You must have usually seen these as:

• Gadgets packaging
• Board games
• Jewelry boxes
• Gift boxes
• Luxury packaging

What Is Flexible Packaging?

Flexible packaging is easily customizable. It can be made into any size and shape easily; that is why you can create unique designs for your product packaging.

These are lightweight packaging bags or pouches which are sealed using heat and pressure. For instance, you must have seen stand up pouches with a ziplock, vacuum pouches, and laminated tubes, etc. These all are forms of flexible packaging. As the name suggests, flexible packaging can be easily customized and modified. However, it is easily compressible and perforable. You must have usually seen flexible packaging as:

• Snack packs
• Foil packaging for sauces
• Food product trays
• Ice cream cups 
• Yogurt cups

Flexible Packaging vs Rigid Packaging – Key Differences

Flexible and rigid packaging Both have wide-ranging uses in the present packaging industry. They both have exclusive as well as overlapping areas of applications. Though, there are differences in the properties of both packaging styles. These are due to the differences in structure construction, their durability, support for customizability, and elasticity potential.

Here is the breakdown of the differences between these two packaging types. It will help you judge what suits your product and brand better and what type you should go for. 

Weight And Size Of Packaging

When you compare the two kinds of packaging on the basis of weight and size, rigid packaging is obviously heavier than flexible packaging. This is because the rigid material is formed with thicker and denser materials. On the other hand, the flexible packaging that mostly consists of pouches is composed of materials lighter in weight, such as plastics and foils. 

Space Requirements

The size of the packaging can be modified according to the product specifications. Although, the rigid boxes will require more space as they cannot be squeezed together in bundles. On the other hand, flexible packaging can be easily bent and stacked up with fewer space requirements.  This makes flexible materials like poly mailers or Kraft paper more suitable solutions for shipping goods that are not affected by stacking and compression. 

Barrier Properties And Durability

When it comes to better protection of the products, rigid packaging is the go-to option as it is capable of protecting the contents well. But the problem with rigid packaging is that it is prone to external deformation. It has a smooth surface and can be deformed due to scratches and dents caused due to heavy or pointy objects. 

Whereas flexible packaging is resistant to dents and deformation that are likely to occur during shipping, storage and handling. That’s due to the flexible nature of the material, which also protects the print design and surface from getting spoiled; hence it is less likely to be facing cosmetic abrasion. Although flexible packaging can be pierced during shipping because of a sharp object placed nearby otherwise, it can withstand compression and pressure. 

Branding And Customization

Flexible packaging is easily customizable. It can be made into any size and shape easily; that is why you can create unique designs for your product packaging. Furthermore, it can support multiple printing methods that can help you create brand-specific designs and themes on it. These features facilitate brand recall and recognition. With these customization options, you can create a product packaging that is outstanding and unique. 

On the other hand, rigid packaging is also a very good substrate for customizations. It can undergo various customizations and look pristine. Although it is energy and money consuming to apply a design on the rigid packaging. Also, printing techniques are not easily applied to rigid boxes. To complement the premium quality of rigid packaging, it is mostly preferred to couple it with offset printing techniques that produce high-resolution images. This gives the packaging an exceptional appearance, but it will cost you more time, energy, and money. Also, rigid boxes can be made in different sizes and shapes, but the sturdiness limits the options to create complex shapes. 

Environmental Impact

When opting for packaging, it is important to consider and calculate the environmental impact it is going to leave. The impact directly depends on the materials used. So, rigid and flexible packaging both are made from materials that can be recycled. For instance, rigid boxes made of corrugated and cardboard sheets can be easily recycled. Also, the low-density polyethylene and polypropylene in flexible packaging are recyclable too. However, it becomes difficult to recycle when materials are mixed with some additional components like plastic films, pouches and metallic layers. These things are hard to recycle and make packaging unfeasible for recycling. 

Cost Analysis

The cost of manufacturing, warehousing, and shipping costs is less for flexible packaging than rigid packaging. The manufacturing of rigid boxes takes up more energy with more intense processes that cause higher costs. Similarly, as the rigid boxes cannot be compressed, they take up more storage space and have higher shipping costs. 

Moreover, the fragile packaging is compressible and takes less storage, shipping, and shelf space. Hence the costs are reduced

Types Of Products

The flexible packaging is usually used for the products that are in liquid or semi-liquid state whereas, the rigid packaging is more suitable for gaseous and solid products. Also, flexible packaging is used for frozen products because it offers better barrier properties; however, those products that need protection against crushing and extreme temperatures are packed in rigid boxes. 

The products that are of high quality or are fragile are usually packed in rigid packaging. For example, the following products come in rigid packaging:

• Cameras
• Computer processors
• Smartphones
• Television
• Jewelry items

Their boxes also have protective features like air cushions, and Styrofoam supports etc. The rigid packaging is costly, but it is nothing compared to the price of these luxury products; hence, what you spend for rigid packaging works as an investment for you to pay you back with better response from the customers and a boost in sales. 

Flexible packaging is used for products that are low in cost and are not easily breakable. These include food products like

• Chips
• Biscuits
• Milk
• Frozen food
• Sauces
• Creams 

Choose Your Product Packaging Mindfully Knowing The Perks Of Flexible And Rigid Packaging

When it comes to the packaging of your products, you have to be mindful of your choices as it is going to impact your sales and brand impression. Packaging is mainly divided into two categories which are rigid and flexible packaging. Both have distinct properties, and you need to understand them in order to choose the right packaging type for your products. 

Rigid packaging is the most robust and stiff form of packaging whose thickness you can modify depending on your product needs. On the contrary, the flexible packaging is not as sturdy but easily compressible and is commonly used to pack products in liquid or creamy form. At the same time, rigid packaging is for the products that are solid and fragile as it can protect them against potential external hazards. You can compare the properties, usability, cost-effectiveness and customization abilities of the two and make an informed choice to complement your products. Rigid Pro Packaging excels in making high-quality packaging for your valuable products. So get in touch and let us know your priorities so that we can manufacture for you packaging that perfectly suits your products.  

Luxury rigid packaging is an investment in quality.   Luxury brands are always looking for ways to stand out on crowded store shelves, and luxury packaging is one way to do that. Luxury branding doesn’t happen overnight- it requires i

nvesting in the right tools like lithography, embossing, engraving, and the latest technology to make sure your brand’s message is conveyed in the best possible way. Investing in high-end materials pays off with increased sales because customers perceive a higher level of quality when they see expensive packaging materials used on their product. 

Luxury packaging is an investment in quality 

One of the significant benefits of luxury rigid packaging is that it elevates the quality of your products. Luxury products are quality products made with high-quality materials and components. 

Many customers know when they see a luxury product because of the investment in materials and labor to create it. 

In addition, using a higher level of packaging also helps increase sales because customers perceive a higher level of quality when they see expensive packaging materials used on their product.  The high price of these materials helps signal a higher level of quality to customers.

In addition, because this type of package is so expensive to produce, it can actually reduce returns because customers will be less likely to return a product after they have already paid so much for it.

Well-designed packaging helps communicate the luxury image to consumers 

Brands create this luxury look by investing in the right tooling and technology, like lithography, embossing, engraving, and the latest printing techniques. All of these methods can help convey messages about your product’s brand identity, its craftsmanship, and its place in history. 

Taking the time to master these techniques truly is one of the essential steps brands can take when developing a luxury look for their packaging. Add a brief reference here about how you developed your lithography, embossing, and engraving expertise based on luxury rigid packaging 

Using luxury rigid packaging for products can build a company’s image or reputation 

Using a luxury cbd box for products that are important to your company’s image or reputation (e.g., designer clothing) is an investment in quality and a sign of dedication to craftsmanship and quality. It communicates exclusivity and quality to your customers and helps you stand out from the competition.

It’s important to note that even luxury rigid packaging can be made from recyclable materials, and having an elegant design doesn’t mean eschewing environmental responsibility. Using sustainable materials helps communicate a commitment to the environment, and adding recycled content materials is one way you can fulfill that promise.

A commitment to sustainable materials can help create a luxury look. Creating a luxury image for your brand or product can effectively raise awareness of your products, increase sales, and build customer loyalty. Investing in quality materials like stainless steel, lithography, embossing, engraving, and the latest digital printing techniques is an important part of this process because it helps customers realize the message you are trying to convey about your brand

Luxury rigid packaging can help create a lasting impression on customers. Investing in these techniques may seem expensive at first, but it’s important to remember that investing in luxury packaging early on can reduce return rates by ensuring that customers are satisfied with their purchase once they get it home. 

Luxury Rigid Packaging Can Help Protect the Products 

One of the benefits of luxury rigid packaging is that it prevents damage to your product during shipping and delivery. The care taken in packaging a high-quality product ensures that it arrives at its destination in perfect condition. 

By using luxury rigid packaging for products, you can also increase brand equity and customer loyalty. Luxury brands are always looking for ways to stand out on crowded store shelves, and luxury packaging is one way to do that. This type of package communicates the craftsmanship behind the product and conveys a message about your credibility as a quality manufacturer.

The higher price of these materials helps signal a higher level of quality to customers. In addition, because this type of package is so expensive to produce, it can reduce returns because customers will be less likely to return a product after they have already paid so much for it.

Taking the time to master these techniques truly is one of the most critical steps brands can take when developing a luxury look for their packaging. Add a brief reference here about how you developed your lithography, embossing, and engraving expertise based on luxury rigid packaging. Using luxury rigid packaging for products that are important to your company’s image or reputation (e.g., designer clothing) is an investment in quality and a sign of dedication to craftsmanship and quality. It communicates exclusivity and quality to your customers and helps you stand out from the competition. 

Using sustainable materials helps communicate a commitment to the environment. Using luxury rigid packaging can build a company’s image or reputation. It’s important to note that even luxury rigid packaging can be made from recyclable materials, and having an elegant design doesn’t mean eschewing environmental responsibility. In fact, using sustainable materials helps communicate a commitment to the environment, and adding recycled content materials is one way you can fulfill that promise.

A commitment to sustainable materials can help create a luxury look. Creating a luxury image for your brand or product can effectively raise awareness of your products, increase sales, and build customer loyalty. Investing in quality materials like stainless steel, lithography, embossing, engraving, and the latest digital printing techniques is an important part of this because it helps customers realize the message

When you are looking to invest in rigid packaging, look no further than Rigid Packaging Pro. We use the latest tools and techniques to create sturdy and reliable packaging for your brand. We make sure that all the boxes have the finest print quality. Our professionals can help to decide the design elements to give your boxes the finesse they need. Call us today and place your order for luxury rigid boxes.